Sendinblue E-mail Plugin for Shopify: do you have a Shopify store and would like to get going with e-mail marketing to boost e-Commerce sales?
If you are using Shopify, maybe you are wondering how to get an e-mail service that covers your newsletters, e-mail collections, automation, cart abandonment, and more.
I’ll show you why your best option is Sendinblue plugin for Shopify is the best option, especially if you are starting now.
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SENDINBLUE
I want to share a quick overview of Sendinblue and what I think is the crucial factor in choosing an e-mail provider for your e-mail marketing.
There are tons of valid e-mail providers. However, is the e-mail delivered? If you spend time and money in collecting e-mails and writing to them, you for sure want to know that your e-mail is delivered.
In my view, if your message is not arriving, or not seen, all fancy features an e-mail provider can have, are nullified from lack of deliverability.
E-MAIL DELIVERABILITY
And here is fully why the Sendinblue E-mail Plugin for Shopify is the best option.
Email delivery is when an email is successfully delivered to the receiving server
Email deliverability is when an email successfully arrives in the person’s inbox
Based on a recent study titled: E-mail Deliverability February 2020, Sendinblue comes at the Top in terms of e-mail deliverability.
What other perks and features are there for the Sendinblue E-mail Plugin for Shopify?
SENDINBLUE E-MAIL PLUGIN FOR SHOPIFY
Sendinblue offers all types of services you can get from an e-mail provider; the best part is that you can start using it for free.
Just go to the Shopify App Store and add the Sendinblue app.
You can connect the app for free; in this way, you can automatically add e-mails to your list directly from your shop.
Sendinblue lets you add unlimited e-mails, this is great as many other providers charge you based on the size of your e-mail list.
Benefit from Sendinblue’s sender reputation – ensure that your recipients receive your transactional emails so that they don’t miss anything.
In addition to emails, stay in touch with your customer by SMS. Send both transactional and marketing SMS directly from Shopify back office.
The newsletter creation is great with Sendinblue, they have a great drag and drop editor that lets you create beautiful newsletters.
You can add pictures directly from your shop, you can add call to actions, discounts and so on. The Sendinblue editor is really easy to use.
Drag from the left the elements you need to the template in the middle, you can also choose from many templates, this is just an example.
Here is an example of a campaign you can send out from Sendinblue, this is a live preview.
You can use the Sendinblue app to deploy effective email and SMS campaigns, improve email deliverability, and track detailed metrics including delivery, open and click rates.
You can automatically synchronize your Shopify opt-in contacts and their purchase data with Sendinblue for your email marketing:
At checkout, customers can agree to receive e-mails from you. If they agree, the customer e-mails are added automatically to the list.
If you already have workflow automation in place, e-mails are going to be sent to each subscriber.
Otherwise, you can send newsletters and e-mails without automation. Here is an example of automation workflow with Sendinblue:
You will be able to search, segment, and target your contacts in Sendinblue based on their purchase history or other contact details, and send email campaigns to the perfect recipients.
The Sendinblue plugin allows you to use professional SMTP to send your Shopify confirmation emails.
Sendinblue gives the possibility to send real-time SMSs. You can set up transactional text messages to notify your customers of order confirmation and shipment confirmation. Send SMS campaigns directly through Sendinblue e-mail plugin for Shopify.
This is a great option to build relationships with customers.
You can also access real-time and comprehensive email metrics: see exactly how many emails were delivered, opened, clicked, etc.
TRACK VISITORS BEHAVIOR
There is a great feature you can use in Sendinblue: it is tracking visitors behavior.
The tracking visitor behavior feature allows you to take advantage of advanced features in Sendinblue Automation. Activate this feature from your Sendinblue account.
By tracking visitor actions, you can send targeted emails when someone abandons their shopping cart online, click a specific call to action and more.
Enable the tracking of abandoned carts. When enabled, this feature allows you to create marketing automation workflows related to abandoned cart
You can also track page visits: Tracking page visits allow you to get a log of the page visited and build workflows to increase customer engagement.
PRICE
Sendinblue is free to start using; again, there are no list limits. With the free plan, you can send 10000 e-mails per month and 300 per day. You don’t find this elsewhere.
If you are starting now or you have a low budget, Sendinblue offers all the tools you need at no cost. Once you get going and start earning, you can get the advanced plan.
There are many reasons to like Sendinblue:
- Easy to use
- Great templates
- Analytics: you see how many e-mails are opened, sent, bounced, and so on
- Excellent customer service, someone always answers and helps out
To say just a few reasons. But the fact that they let you use the e-mail platforms with zero cost, it shows that they want you to grow and then advance on a more advanced plan once you can afford it.
In my view, this is a great business philosophy. Besides, as you have seen earlier, Sendinblue has come a long way in terms of e-mail deliverability, getting at the top.
This means they are constantly working to improve and give the best service.
If you are more advanced and want to see more advance features, they have different plans:
They have an interesting plan where you can also ” Pay as you Go”.
CONCLUSION
Sendinblue offers a lot of value with no costs; you can just get going. If you are looking for a Shopify e-mail app to add to your site, this is the best integration so far.
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