OPTINMONSTER VS POPUP MAKER: In today’s article I would like to compare Optinmonster and Popup Maker, 2 very good opt-in forms plugins for WordPress.

I use them both, and I like the fact that it is both easy to use nice looking templates and professional-looking. They both offer great options in terms of features, price plans, and customer service help if needed.

Both Plugins could be pretty similar in how they are set up in terms of templates, dashboard layout and options, and the overall presentation. However, today, I am going to show you why Optinmonster surpasses at great length Popup Maker. Even though Popup Maker is really coming up the lines with competitive services.

OPTINMONSTER VS POPUP MAKER

Contents

OPTINMONSTER VS POPUP MAKER IN ONE LOOK

I am listing here some key features and from each plugin so you can see easily what is different between the two:

OPTINMONSTER VS POPUP MAKER:

  • Optinmonster has 25 possible email integrations versus the 3 available in PopUP Maker.
  • Optinmonster has a full University and over 200 youtube videos versus the 18, I could find on their Youtube channel.
  • Popup Makers List 28 features versus the 18 Optinmonster is listing. However, Optinmonster has way more templates and options to create pop-ups and different combinations.
  • Optinmonster comes with a little higher pricing. However, they have 4 price plans, compared to the 3 used by PopUp Makers, Optinmonster gives the options to use the plugin in more then one site, already from the 2nd pricing plans, for only $4 more then the same type from PopUp Makers, so if you have more then one site, it is way cheaper to use Optinmonster.
  • PopUP Makers have an integrated Autoresponder and newsletter option: you can send emails and newsletters directly from the plug-in dashboard, making things easy. However, they have to have this since they offer only 9 possible email integrations versus the 25 offered from OptinMonster.
  • Popup Makers comes with a 21 Days Free Trial; Optinmonster doesn’t have these options.
  • Numbers if installations, OptinMonster comes with 900.000 installations versus the Popup Maker’s 5000 :
Optinmonster vs popup maker
OPTINMONSTER VS POPUP MAKER: DIFFERENCES IN DOWNLOADS

OPTINMONSTER VS POPUP MAKER: Those are the main points, read the full in depth review for each below.

WHAT IS OPTINMONSTER?

The best lead generation software is available for all types of websites. OptinMonster will help you increase your conversions and build your web presence.

Since their launch in 2013, they have improved conversions for small independent businesses to Fortune 500 companies.

OptinMonster comes with an easy-to-use drag-and-drop popup builder that allows you to create beautiful email opt-in forms that are proven to convert. You can create various campaigns, including WordPress popup forms, exit-intent popups, floating header and footer bars, slide-ins also known as scroll triggered boxes, sidebar forms, after post forms, in-line forms, mobile popups, welcome gates, and more.

Using OptinMonster popups combined with their exit-intent technology, page-level targeting, and behavior automation, users have seen an instant boost in conversion rate, even upwards of 785%!

Don’t worry all those terms are defined below. 

OPTINMONSTER VS POPUP MAKER
CUSTOMER FRIENDLY POP UP FROM OPTINMONSTER

DRAG-AND-DROP BUILDER + OPTIN FORMS TEMPLATES

If you want something easy and fast, this is it. OptinMonster allows you to build high-converting opt-in forms in minutes, not hours! You can choose from 5 different types of campaigns: lightbox popups, fullscreen popups, floating bars, slide-ins, and in-line forms.

Choose a pre-built template designed for maximum conversions, or start from scratch with a blank canvas. Customize all the details with their easy to use drag-and-drop builder – no code needed.

With OptinMonster’s drag-and-drop builder, you can add any element to your popups, including video, social icons, images, buttons, and more. All of your campaigns will be 100% responsive and mobile-friendly.

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EASY INTEGRATION WITH ALL EMAIL MARKETING SERVICES

OptinMonster works out of the box with all popular email marketing service providers including but not limited to:

MailChimp, AWeber, Drip, ConvertKit, Infusionsoft, GetResponse, ConstantContact, CampaignMonitor, Hubspot, Marketo, ActiveCampaign, Pardot, TotalSend, Emma, iContact, MailerLite, Customer.io, MailPoet, and FeedBlitz.

You can also use custom HTML forms and use shortcodes to add other form plugins such as WPForms, Formidable Forms, etc.

(HTML: HyperText Markup Language (HTML) is a markup language for creating a webpage. Webpages are usually viewed in a web browser. They can include writing, links, pictures, and even sound and video. HTML consists of a series of shortcodes typed into a text-file by the site author—an example of a simple HTML page. Hypertext Markup Language (HTML) is the most common language used to create documents on the World Wide Web. HTML uses hundreds of different tags to define a layout for web pages.

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POWERFUL EXIT INTENT® TECHNOLOGY

OptinMonster is among the pioneers of exit intent popup technology. What is Exit-Intent Technology?

Exit-intent technology is behavioral technology that tracks and monitors the movements of website visitors. It detects when they’re going to leave your site without making a purchase or leaving their information. It is designed to reduce cart abandonment and capture more leads.

Did you know that over 70% of people who leave your website will never return? In most cases, this means that 95% – 98% of your marketing efforts are going to waste, and you are losing more money in customer acquisition costs than you need to.

OptinMonster’s exit-intent technology detects user behavior and prompts them with a targeted campaign at the precise moment they are about to leave. Using this SMART behavioral technology, you can convert an additional 2 – 4% of your users into email subscribers and soon thereafter into paying customers.

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ADVANCED PAGE LEVEL TARGETING AND BEHAVIOR PERSONALIZATION

OptinMonster’s page level targeting module allows you to display unique offers and campaigns based on visitor’s location and interaction on your website. Did you know that 75% of shoppers are frustrated by sites that don’t cater to their needs? When your website visitors are unhappy, that means fewer conversions, leads, and sales.

OptinMonster’s Page-Level Targeting feature solves that problem by letting you use behavior personalization to create page-specific campaigns that generate more leadsattract more subscribers, and make more sales.

This allows you to segment your email list and group your subscribers based on their interest and interaction with your website.  Segmentation allows you to send relevant emails to your subscribers, which results in higher open rates, higher click through rate, increased sales, greater revenue, greater customer retention, and lower unsubscribe rate.

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EASY TO USE A/B SPLIT TESTING

A/B testing is one of the most desired features, but normally it is tough to set up for beginners. Well, we changed that and made it simple as part of being the best WordPress popup plugin on the market.

OptinMonster’s easy A/B split testing tool helps you eliminate the guesswork and make data-driven decisions on what works best. The best way to understand this is to watch the video. 

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DETAILED CONVERSION ANALYTICS

OptinMonster’s conversion analytics is easy to understand and give you the stats that matter, so you can take action to improve your lead generation strategy.

OptinMonster’s Conversion Analytics makes it easy to get the stats that matter so you can improve lead generation. It integrates with Google Analytics to track and measure conversion goals and your optin campaigns’ success.

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MONSTERLINKS™ – 2 STEP OPT-IN TECHNOLOGY

MonsterLinks turns any image or link into a 2-step opt-in campaign, with no coding required. When visitors click on the image or link, a popup asks them to subscribe or buy.

MonsterLinks allow you to easily create a WordPress popup on click, which is proven to boost conversions by as much as 785%. Marketers use it to offer content upgrades and then use OptinMonster’s success redirect feature for lead-magnet delivery.

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FULL FEATURES LIST

  • High converting template library (100% responsive mobile-friendly), including WordPress popup templates.
  • Drag-and-drop campaign builder to easily customize any campaign, no code needed.
  • 5 different types of email opt-in and popup forms.
  • Powerful page level targeting to build a hyper-segmented email list.
  • Custom user-centric output settings to target visitors, logged-in users, or a mixture of both.
  • Category, tag, and custom taxonomy output controls for robust campaign segmenting.
  • Custom analytics to tell you which campaigns and popups are converting the best.
  • Signature Exit Intent™ popup technology to convert abandoning website visitors into subscribers and customers.
  • Powerful A/B testing that helps you eliminate guesswork and make data-driven decisions on what works best.
  • MonsterLinks™ popup on click technology, which is proven to boost conversions by as much as 785%!
  • Mobile-specific WordPress popup forms that are specifically targeted towards mobile visitors.
  • Scroll triggered WordPress popup and opt-in forms for enhanced conversion rates.
  • Timed popup forms – display opt-ins after a certain time or on the second pageview.
  • Canvas popup forms – use Canvas to add Facebook like a box, WooCommerce products, or anything else that you like.
  • Exit Intent™ popups – reduce visitor abandonment, grow your email list, and more!
  • MonsterEffects™ technology for eye-catching popup animations.
  • Success messages and redirects
  • Easy integration with over 25 different email marketing service providers

OPTINMONSTER UNIVERSITY

OPTINMONSTER VS POPUP MAKER

The other Tab is the University. Inside the university, you have all the courses and the manuals and guides to use Optinmonster properly and learn email marketing, lead generations, and more. This is great, and it can’t be said that many others have such detailed tutorials and courses. Sometimes one has to struggle to find out how to use a plugin; there is no guessing. 

Take a look at some of the courses:

OPTINMONSTER VS POPUP MAKER

Welcome to the first course:

LEAD GENERATION, OPTIN FOMRS | OPTINMONSTER ILLUSTRATED REVIEW, OPTINMONSTER VS POPUP MAKER
FRONT PAGE OF E MAIL MARKETING COURSE INSIDE OPTINMONSTER

It is all very visual, and I doubt someone can beat them, especially for all the assistance and customer care they have put into creating this product. All this comes with the sign-up at no additional costs. 

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TUTORIALS 

In addition to the Optinmonster university, guides, integrations, statistics, they have gone the extra miles with hundreds of video tutorials, leaving no stone unturned to ensure every single function is clearly explained with a video. 

This is one of the things I like the most because I don’t like to waste time and go right to the point. 

OPTINMONSTER ILLUSTRATED REVIEW,OPTINMONSTER VS POPUP MAKER
THEY HAVE OVER 214 VIDEO TUTORIALS

Those are some of the 214 Video tutorials. 

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PRICING

REVIEW FOR OPTINMONSTER AND PRICINNG

Price can be as little as $9. The best options really are the PRO with all the incredible features, including the Exit Intent. All the features, tutorials, training, exit-intent technology, user friendly, and all the tools described above have surely a much higher value than any of the price plans. 

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POPUP MAKER

Popup Maker – Features:

  • Create and manage as many popups as you want
  • Create a popup using our awesome templates
  • Popup look and feel customization
  • Popup animation effect customization
  • Beautiful opt-in forms
  • HTML popup – create a popup with custom HTML content
  • Mailchimp popup – collect subscribers for your newsletter, which will go straight to your Mailchimp lists.
  • Facebook page like element – make your service more popular in the social network with a Facebook popup.
  • Google Maps popup – show your company address, or other important locations inside the popup, via Google maps interactive element.
  • PayPal popup – make the payment process easier on your store and offer a one-click payment method via the PayPal button inside popups.
  • Image popup – create a promotion pop up with an image.
  • Iframe popup – specify a site URL that should be loaded in a popup.
  • Video popup – embed YouTube, Vimeo, and Daily Motion videos inside a popup.
  • Social popup – open social share & like buttons in a popup. Almost all social networks are supported: Facebook, LinkedIn, Twitter, Google Plus, etc.
  • Age restriction popup – sometimes, the content of a specific website might be inappropriate for certain audiences. In these cases, users may not view the content until they pass the age confirmation pop up.
  • Countdown popup – the most flexible way to contact your customers. For instance, your site is under construction, and you are planning to open it for a specific time. Therefore, you may create a countdown popup and fully inform your customers.
  • Subscription popup – the easiest way to create an efficient connection between users and website owners by using opt-in forms. With this simple popup solution, you can quickly collect subscribers enjoyably and elegantly. All the subscribers are kept in the Subscribers section, and you can export the list or delete the subscribers you wish
  • Contact form popup – this popup content allows the visitors of your website to write you a message right from the popup
  • Spinner popup – make the selling process fun for your customers. Offer different discounts, free shipping, gifts, and much more enticing stuff to encourage your users for more sales. Create beautiful pop-ups with the spinner pop up element from scratch, or select our lightbox templates to go easier!
  • Google Analytics (separate extension) – get detailed and exact statistics about the effectiveness of your popups.
  • Specify the popup location on the screen
  • Popup content background color customization
  • Popup overlay color and opacity customization
  • Redirect a user to another page when the popup content is being clicked
  • Popup responsive mode, with layout sizing (media queries)
  • Receive a notification after opt-in form submission
  • Show popup once per visitor – it is a useful option when you do not want to show the popup to the same visitor more than once
  • Disable popup closing – after activating this option, the user will not close the popup in any possible way.
  • After a specific time, the auto close popup is handy if you activate it with the previous option. Afterward, you can disable the manual popup closing to close it after a certain time.
  • Insert ads to your website to attract users’ attention.

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Popup Maker – Autoresponder

Popup Maker Email Autoresponder will help you send automated emails to your subscribers as soon as they subscribe to your certain email lists. Make real-time conversions, not lose any single moment and target the subscribers from the first moment they subscribe.

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Popup Maker – Newsletter

Popup Maker Email Newsletter is a perfect solution to make the newsletter a lot easier and more convenient, right through one popup tool. No need to implement 3rd party newsletter tools to send newsletter updates to the subscribers collected via our popups. Set up the newsletter settings right through your Popup Maker dashboard and keep your subscribers updated.

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PRICING

OPTINMONSTER VS POPUP MAKER

They also have a free trial for 21 Days, Optinmonster doesn’t have this option.

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CONCLUSION

OPTINMONSTER VS POPUP MAKER: All in all, Optinmonster is really the best option. PopUP Maker is really working to make their plugin a good product. If you are into the free trial opportunity and want to start with autoresponder and newsletter included, then for sure go for PopUP Maker.

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