Online course platforms are types of learning management systems (LMS) that provide users with access to digital classes.
These virtual courses are similar to offline classes in a lot of ways: an instructor provides an engaging educational experience through video, image, text, audio, and PDF files.
Students follow along with the LMS software, take notes, perform exercises, and complete exams to test their knowledge.
Tools like Teachable, Thinkific, Kajabi, Podia, and Ruzuku all feature a robust feature set for course creators.
Their course software includes a dedicated fully-responsive website experience, easy content uploads, the ability to edit the look and feel of the class, marketing features, course completion certificates, a sales funnel, and more.
Course creators choose a platform to use, then charge their students a set fee to access their courses.
WHAT ARE THE BEST ONLINE COURSE PLATFORMS?
The best online course platforms give you freedom: the freedom to spend more time teaching and selling, not getting stuck, or dealing with issues.
Choose a well-developed platform with integrated LMS, e-commerce, and membership capabilities. To be successful, you need to be able to create, organize, and deliver your course content efficiently.
Look for the features you need most. Advanced features may include creating members-only areas for your students, virtual classrooms and live training for professionals, or selling your courses by accepting credit card payments all in one place.
Here are my picks for the best online course platforms.
BEST OVERALL ONLINE COURSE PLATFORM (FREE OR $49/MO)
Thinkific’s mission is to power your education empire. They are one platform with a robust set of user-friendly features, email marketing tools, membership site integration for your lessons, and excellent 24/7 customer support.
They are my #1 choice because they are indeed the only platform you need to create and sell your online courses.
First, you can sign up and get a One-Month Free Trial for their most popular Pro Plan. If you want more course sales from the start, this plan gives you the ability to create unlimited courses. It also features memberships and bundles, advanced pricing options, landing pages, certificates, and marketing tools.
Next, you create and customize your course with their drag and drop editor, as shown on Thinkific.com:
After you add in your course content, you build your course site with their high-quality, well-designed templates:
Finally, you market and sell your course with its advanced business tools:
You can easily integrate Thinkific with over 1,500 apps by using Zapier without the need for a WordPress plugin. By hooking up with your email provider, you can send highly targeted campaigns to the right segments of your audience at the right time.
I recommend the Thinkific platform as my #1 choice for course creators and entrepreneurs who are serious about creating, marketing, and selling their online courses.
You can get started today with a One-Month Free Trial of their Pro Plan with my link below.
BEST PLATFORM FOR BEGINNERS ($0-399/MO)
Teachable is my #2 choice for e-learning platforms. By creating an account, you’re joining 22,000 other instructors creating excellent teaching platforms for their students.
You can choose to use the online course platform for free (with $1 + $0.10 for all transactions) or select one of their three plans ranging from $29/month to $399/month.
I recommend their most popular Professional Plan at $79/month as it’s the first plan with zero transaction fees. It also has graded quizzes, custom completion certificates, advanced website theme customizations, and support for up to 5 admin users.
It’s effortless to upload your content, edit the look of your online school, and engage with your students.
Upgrade to a paid Teachable plan with my link below, and you’ll get a premium course creation bundle.
SELL PROFESSIONAL, SOCIAL, ENGAGING COURSES ON ONE PLATFORM ($24/MONTH)
Learnworlds is at the future of eLearning and has everything you need to create and sell an online course.
The first step is creating the look and feel of your online course with their custom landing and sales pages. You can use their library of responsive templates and styles to build your course site and even add additional information pages – About, Pricing, Contact, etc. – all easy to make with Learnworlds.
You can use their theme editor to customize the branding and color scheme of your course with minimal coding knowledge.
Next, when you’re ready to build your course, you leverage their pre-made course catalogs and add in your content. These catalogs include advanced features like interactive video players, online tests, interactive e-books, and downloadable attachments.
Your students also benefit from this customized approached. When taking your course, they can take notes, highlight important points, and get certificates of completion.
When you want to market your course, you can use a full custom domain and white-label your content. For example, Learnworlds will create your custom mobile app for your course and provide coupons and discounts to market to your students.
Finally, they offer social media integration, analytics to optimize your sales, a strong knowledge base, and 24/7 support.
Learnworlds is a great online course builder and my overall #2 choice.
Get a free 30-day trial at my link below.
THE RIDICULOUSLY EASY ONLINE COURSE PLATFORM ($74.75/MONTH)
Ruzuku allows you to create a step-by-step online course with their learning platform, PDFs, and text in minutes. You can quickly create course outlines, edit and reorder your steps with ease, launch your course, and generate sales in no time.
Ruzuku integrates with tools like MailChimp, Infusionsoft, and payment gateways like Stripe and PayPal to accept payments – and they don’t charge transaction fees.
They’re also known for their helpful community. When you join Ruzuku, you’re not buying a teaching tool; you’re joining a team to help your students learn.
Called “the ridiculously easy course creator,” Ruzuku comes with some excellent features listed below:
Finally, their platform offers unlimited courses to unlimited students on all paid plans.
BEST PODCAST HOSTING FOR DIGITAL DOWNLOADS ($39/MONTH)
Podia allows over 11,000 users to create, host, and sell their lessons with one easy-to-use platform. There are no transaction fees, and a simple three-step process has your course website up in no time. Although they don’t charge fees, their payment processors have transaction fees of 2.9% + 30¢.
Other features include the ability to add coupons and memberships, pre-launch courses, add sales pages, and leverage “drip” courses. This feature gives access to individual sections of the course at a time, helping students learn in the correct structure.
Overall, it’s a unique and worthwhile course builder worth checking out.
You can sign up and give it a test run with a free 14-day trial.
THE ENTERPRISE PLATFORM THAT ADAPTS TO YOUR BUSINESS NEEDS ($499/MONTH)
Academy of Mine is a high-end eLearning platform founded on personalized customer success and philosophy of customization. A standard feature of any plan is completely free development hours to help set up and launch your course with customized integrations.
One of their goals is not just to set you up and help you launch. They also want to help sell your course with their marketing tools and analytics dashboards.
Personalization is at the heart of its strategy. Are you a healthcare company that wants to create a full curriculum for continuing education credits (CECs)? They can help with that.
Are you an insurance company that requires continued training due to constant changes in a particular legal code at the state level? That’s also no problem for Academy of Mine.
While these enterprise offerings may be overkill for typical users, they are necessary for small to medium-sized businesses needing a robust training system for their employees or clients.
If this sounds like the eLearning solution you’re looking for, you can get started today with their 30-day free trial.Try Academy of Mine
BEST HIGH-END ONLINE COURSE PLATFORM ($103/MONTH)
Kajabi is a high-powered course builder for in-depth courses. It features powerful course site themes, robust email marketing automation, upsells and digital products, a customizable checkout, and blogging functionality.
Their plans are a bit expensive, starting at $103/month, including the 20% annual discount. However, if you are an established business and want to try one of the more advanced platforms on the market, Kajabi is your solid choice.Try Kajabi
AFFORDABLE LIVE VIRTUAL ONLINE CLASSROOMS ($27/MONTH)
WizIQ offers teachers and educators an easy way to set up virtual classrooms for live interactive online classes. Over 400,000 instructors have leveraged WizIQ to teach over 4 million students virtual classes across 200 countries.
They provide the latest tools for live training such as discussion boards, video streaming, mobile options, assessments, and analytics.
If you are an educator or corporate leader that wants to reach your audience live anywhere in the world, you can get started with their 14-day free trial.
WHAT ARE THE BEST ONLINE LEARNING PLATFORMS?
Online learning platforms connect teachers to students to educate them on any number of different topics, either for free or at a low cost.
Often called massive open online courses (MOOCs), they are slightly different than paid platforms. Instead of hosting files yourself, your courses go into a marketplace where students can pay for them directly.
The benefit is that you can leverage these websites to reach a new audience. The downside is you won’t earn as much money per sale, and there is stiffer competition in the market.
Ultimately, I recommend using one of the providers above. But if you have no audience yet and want to test a small course on an existing audience, you can use one of the options below.
Here are my picks for the best online learning platforms.
Skillshare is a large marketplace focused on creative education. Topics include anything from graphic design and music production to fine art and cooking.
They also have classes on more technical topics like data science, analytics, and e-commerce. Skillshare has over 24,000 lessons, more than 4 million students, and over $5 million paid to teachers. Source: Skillshare.com
Each Skillshare class is 20-60 minutes broken down into shorter lessons, plus projects and a community discussion forum to connect with other students.
The open discussion is very beneficial for their creative topics, as students can share their progress and get feedback from others. Skillshare also can help premium members with production, course planning, and can even help with online course creation at their studio in New York.
WHAT DOES SKILLSHARE COST?
Skillshare is free for creating a premium course experience. They pay instructors $10 for paid membership referrals and monthly royalties for each minute of content watched.
They have a large user base of creators and entrepreneurs. If you are offering content that would be suited for a creative audience, Skillshare is a great platform to get noticed.
Lessons on web design, email marketing, photography, painting, personal branding, and creative topics are the most popular.
The quality of the classes is reliable. Skillshare prides itself on professional, high-quality courses. They can help with outlining your course based on the needs of their audience, and can also assist with production.
Earnings run through a royalty system. Each month, between 30 and 50% of Skillshare’s premium subscription revenue goes to a royalty pool for teachers.
The remaining funds go to marketing and promoting classes, supporting the platform, and running day-to-day operations. This royalty system works for well established Skillshare teachers, as the more minutes watched, the more revenue share you receive.
However, this makes it difficult for new instructors to receive much compensation when they’re just starting. Plus, students who watch at 2x speed only count as half the minutes toward the royalty pool.
Another disadvantage is they only offer email support. Although Skillshare has helpful support articles, the only option to contact them is via email.
SKILLSHARE REVIEW: FINAL VERDICT
Skillshare is an up and coming online course marketplace with over 4 million students. With a large user base of creators and entrepreneurs, Skillshare is a great option for instructors in creative fields.
Their classes are all high quality, and they can help make sure that your class will best match the needs of their audience for maximum impact.
However, based on the royalty system for earnings, and no live support, you may be able to make a lot more sales with a marketplace like Udemy. If you’re a creative course creator and want to reach a new audience, you can try Skillshare today.
Udemy is one of the best online course platform marketplaces with over 24 million students, 35,000 instructors, and unbelievable 80,000+ courses. The first step to creating a course on Udemy is to sign up to be a premium instructor.
Once your account is approved, it’s effortless to get started creating your courses. When creating your video content, keep in mind the material has to be at least 30 minutes long and contain five lectures. Source: Udemy.com
Another benefit to adding your course on Udemy is that you can easily promote your class inside their platform. You can use their marketing features to be included in site-wide discounts, be placed in their marketing emails, or join their affiliate program with tiered commission rates.
WHAT DOES UDEMY COST?
Udemy is free to use. They charge a 3% rev share for sales through instructor coupons, 50% for students who found your course through organic search (SEO), and 75% for transactions made through paid search marketing efforts.
You get access to a large user base. Udemy’s 24,000 users are all potential students who will pay for your course. But just because you’re on their platform, it doesn’t mean you’ll start raking in sales right away.
You have to develop a strong marketing and sales strategy, much like a new e-commerce company, author, or real estate agent. It’s all about getting your name out there.
They provide a strong revenue share for tuition fees. Udemy instructors set their course prices and receive revenue at 100% of the tuition fee for new users and 50% for existing users. That’s a substantial commission on sales and a massive benefit to using their platform.
You can participate in Udemy marketing promotions. Every so often, Udemy runs promotions that can help you reach a larger audience on their platform. These marketing promotions are opt-in, so instructors can choose to participate or not.
They have reliable technology and support. Udemy offers free 24/7 support, and they also have a vast library of helpful articles.
There is intense competition with other courses. Udemy instructors are at the mercy of the placement and appearance on the Udemy website, which is controlled by their proprietary algorithms.
It can be difficult to outrank other instructors on particular topics if you’re new to the platform.
There is also stiff competition with other course publishers. Udemy isn’t the only course marketplace ranking on search engines for your course topics.
Other marketplaces like iSpring Learn, LinkedIn Learning, Coursera, and Skillshare can compete with Udemy in organic search, which can be a disadvantage for Udemy instructors.
They have lenient return policies. Refunds are guaranteed to all students within 30 days for any reason. Because of this, students could take a course, complete it within 30 days, and get a guaranteed refund – decreasing your sales.
UDEMY REVIEW: FINAL VERDICT
Udemy is one of the most well known, widely used, and professional online course marketplace out there. With a robust rev share model, a vast audience to tap into, 24/7 support, and marketing offerings, you can’t go wrong with their platform.
Although there is healthy competition with other course creators and platforms, the company is likely to maintain its lead in the market.
Try Udemy today.
Treehouse is a relatively new marketplace that believes in the democratization of education. Their platform is “committed to making education accessible to students of all races, genders, sexual orientations, and socio-economic backgrounds.”
They feature 300+ technical courses on coding and development, over 50,000 students, and over 27,545 minutes of video (and counting).
Treehouse partners with some big names, including Microsoft, IBM Watson, Amazon Alexa, and Google Developers.Source: teamtreehouse.com
WHAT DOES TREEHOUSE COST?
Treehouse offers a 7-day free trial. Then you can choose from three different plans ranging from $25 to $199 per month.
Their basic plan features on-demand courses, interactive practice sessions, and access to their online community.
The pro plan gives you access to bonuses, beta features, and downloadable content.
And if you’re looking to create a real portfolio and get job-ready skills, their Techdegree plan gives you personalized feedback, real-time support, and a custom curriculum.
Try Treehouse today.
4. LINKEDIN LEARNING
LinkedIn Learning (formerly Lynda) is another online course marketplace tailored to business professionals. With over 1,000 business courses on topics like project management, web development, and digital marketing, they’re an excellent platform for working professionals looking to keep their skills up-to-date. Source: LinkedIn Learning
They also offer certifications that you can add to your LinkedIn profile, showcasing your expertise and improving your online resume.
WHAT DOES LINKEDIN LEARNING COST?
Monthly fees tie to a premium LinkedIn membership, which is $29.99/month or $24.00/month if you pay annually.
Try LinkedIn Learning today.
Coursera is a professional online course marketplace with virtual classes from some of the world’s best companies and universities like the University of Michigan, Duke, and Stanford.
Instructors teach Coursera courses at some of the world’s top universities, take about 4-6 weeks to complete, and include video lectures, peer-reviewed assignments, and community discussion forums. Source: Coursera.org
WHAT DOES COURSERA COST?
Coursera is free to join, and you must be logged in to see pricing information on individual courses. There are three tiers of class offerings at Coursera.
- Main courses run on a subscription basis and cost $29-99/month. These take the standard 4-6 weeks to complete, and you receive an electronic course certificate upon completion.
- Specialization courses are for mastering a specific career skill and cost between $39-79/month. In these online courses, you tackle real business challenges with hands-on projects and more rigorous coursework.
- Online degree programs. If you’re looking for more advanced education, you can even take part in university-recognized online degree programs. These take 1-3 years to complete and cost anywhere from $15 to $25,000.
Try Coursera today.